The Xbox Series X / S was the top-selling console platform in the United States as of June based on dollar sales tracked by NPD and reported by VentureBeat. Last month was the most successful June ever for Xbox, breaking a previous dollar sales record set in 2011. Many speculate that the increase in sales was due to Microsoft’s strong performance at E3 2021.
Gaming hardware has seen a dramatic increase in sales over the past year, with sales up 112% for Switch, Xbox Series X / S and PlayStation 5. Despite the proliferation of COVID-19 vaccines that allow a return to a version of normal and Due to numerous hardware bottlenecks due to manufacturing problems, console sales continue to develop very well.
For the first half of 2021, the Nintendo Switch was the best-selling unit in both US dollars and units, and remained the best-selling unit in units in June. The PlayStation 5 is the fastest-selling console platform in history in its 8 months on the market.
The Switch was the top-selling console in both units and dollars in May until its reign was toppled by the X / S series. It’s unclear whether the Series X / S can continue this run, especially with component bottlenecks still occurring and Nintendo’s extremely well-received E3 presentation popping up in the background.
Xbox also had a dramatic E3 presentation this year, introducing players to familiar titles such as Halo Infinite, Redfall and Starfield. Microsoft recently announced that the Xbox Cloud Gaming service will be powered by custom Xbox Series X hardware, expanding the console’s influence in the world of cloud gaming and streaming.
It remains to be seen if all of these slick announcements will be enough to boost Xbox Series X / S sales in the long run.